Apple Stores Get Major Redesign from Retail Chief
While retail as a whole has taken a major hit with well known chains like Macy's cutting jobs and closing stores, others declaring bankruptcy and many shoppers turning to Amazon increasingly, Apple has chosen to reinvest in retail. 2015 was a difficult year for iPhone sales in the U.S., with only 11% of Americans buying new phones at Apple Stores, and the majority of consumers going directly to their telecommunication providers, usually with low-cost leasing deals tied to longer contracts. Apple's primary sales have been direct through their website, second...